is-your-ASO-strategy-ready-iOS-11-iPhone-X

Is your ASO strategy ready for iOS11?

In the fall of 2017, Apple will be releasing their iOS11 update, which is going to be extensive and the biggest overhaul of the App Store yet, below are important new iOS11 features. The focus will be on how your apps present themselves and how they will be experienced by App Store users. Aesthetics will become ever more important in iOS11. New iOS11 features – and what it…
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ASO, App STore Optimization Day

App Day 2017: Make better business with apps

Everyone wants to make business with apps – only the lucky few succeed. Indeed, this is a fact today, where competition in the app stores is fierce. The Copenhagen App Day 2017, hosted by The Association of Danish Media in co-creation with Mobtimizers, offered valuable insights on the future business of apps. Here are Mobtimizers’ selected highlights. The future app economy As the app economy…
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WeShare by MobilePay, Video Trailer and App Store Optimization client. Mobile Strategy and guidance.

WeShare by MobilePay: App Store Optimization (ASO)

Improved visibility in Apple App Store and Google Play Store with App Store Optimization In June 2016 MobilePay launched their follow up app’, WeShare, in the Apple App Store, Google Play and Windows Stores. MobilePay worked intensively on the development of the app – including a strategy for launch and App Store Optimization, as they wanted to achieve the highest possible visibility, in particular within…
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We Love ASO, Should We Love ASO Equally (App Store Optimization)?

We love SEO. Should we love App Store Optimization equally (ASO)?

Search engine optimization (SEO) is a proven marketing concept that most digital marketers have embraced. ASO, on the other hand, is a new and lesser known discipline, yet important to digital marketeers. This article answers common questions we get from clients on ASO.  What is ASO? ASO is the process of optimizing your app presence in the App Stores by improving organic search ranking. Your…
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