ASO Plan, ASO Case Study, ASO Case Study, ASO Reporting

App Store Optimization Plan & ASO case study

Planning ASO in-house can be a daunting task for many businesses. Keeping up to speed with a field that continues to develop rapidly is resource intensive, driving many businesses to outsource the work to agencies like Mobtimizers. With experts handling optimization of app store presence and conversion optimization, having a clear insight of ongoing performance and methods becomes a crucial part of working with an…
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Essential iOS 13 and Google Play Updates

We’ve compiled a list of important updates that impacts ASO for both Google Play as well as iOS, all of which can give your app a competitive edge. 2019 Updates to iOS New metric introduced in App Store Connect: iOS App Deletions. This metric has been a highly sought after by our clients. With the iOS App Deletion Metric you can “find out how many times…
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ASO, App STore Optimization Day

App Day 2017: Make better business with apps

Everyone wants to make business with apps – only the lucky few succeed. Indeed, this is a fact today, where competition in the app stores is fierce. The Copenhagen App Day 2017, hosted by The Association of Danish Media in co-creation with Mobtimizers, offered valuable insights on the future business of apps. Here are Mobtimizers’ selected highlights. The future app economy As the app economy…
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App Store Search Ads Work: Increases Visibility and Ranking

The verdict is in, Mobtimizers endorses using App Store Search Ads. One of the most highly anticipated features of Apple’s iOS 10 release was the new Search Ads format, allowing for paid traffic within the Apple App Store, and promising potential for increased downloads and discoverability. Mobtimizers is following this development closely. Though Search Ads have only launched recently, and most app developers and marketers…
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