{"id":4092,"date":"2015-05-26T13:54:51","date_gmt":"2015-05-26T11:54:51","guid":{"rendered":"http:\/\/mobtimizers.com\/?p=4092"},"modified":"2015-05-26T21:15:16","modified_gmt":"2015-05-26T19:15:16","slug":"god-mobil-strategi-besparelser-selvbetjeningsapps","status":"publish","type":"post","link":"https:\/\/mobtimizers.com\/da\/app-strategi\/god-mobil-strategi-besparelser-selvbetjeningsapps\/","title":{"rendered":"God mobil strategi (3\/4): Opn\u00e5 besparelser med selvbetjeningsapps"},"content":{"rendered":"

Den optimale mobil strategi kan b\u00e5de\u00a0sikre jer st\u00f8rre besparelser og give v\u00e6rdi til jeres brugere og kunder.<\/h2>\n

Artiklen her er 3. del af en serie af 4 artikler, hvor vi zoomer ind p\u00e5 4 afg\u00f8rende forretningsm\u00e5l: styrket brandv\u00e6rdi, \u00f8get salg, st\u00f8rre besparelse og nye forretningsmodeller.<\/p>\n

Har du ikke l\u00e6st sidste uges indl\u00e6g om,\u00a0hvordan den rigtige mobil strategi kan underst\u00f8tte jeres salg, s\u00e5 l\u00e6s her<\/a>. I n\u00e6ste uge unders\u00f8ger vi, hvordan I med en god mobil strategi kan skabe innovation og nye forretningsmodeller.<\/p>\n

Vi vil alle det samme: spare tid. Kunderne og brugerne har travlt, det samme har virksomhederne. Derfor er kundekommunikationen et godt sted at starte med at se efter tidsr\u00f8vere \u2013 ogs\u00e5 selvom kundeservice og support \u2013 i de fleste virksomheder \u2013 for l\u00e6ngst er blevet effektiviseret med selvbetjeningsl\u00f8sninger til gl\u00e6de for alle parter.<\/p>\n

Men: Man kan altid sk\u00e6re l\u00e6ngere ind til benet i jagten p\u00e5 tidsbesparende selvbetjeningsl\u00f8sninger.\u00a0Mobile<\/i> er et naturligt sted at s\u00e6tte ind.<\/p>\n

\u201cMen ikke kun virksomhederne s\u00e6tter pris p\u00e5 at spare tid. Det g\u00f8r kunder og brugere ogs\u00e5.\u201d<\/i><\/p><\/blockquote>\n

Forsikringsselskaber<\/b><\/h3>\n

Skadesanmeldelser er et godt eksempel. For 10 \u00e5r siden ville en skade p\u00e5 din bil involvere, at forsikringsselskabet skulle sende dig et trykt eksemplar af en skadesanmeldelse. Du skulle udfylde den i h\u00e5nden efter, at du og modparten havde forladt skadestedet, og du skulle tegne en tegning af skaden. Men hvad var sandsynligheden for, at du glemte vigtige detaljer om ulykken?<\/p>\n

Senere gik forsikringsselskaberne over til online formularer, og begge parter slap for forsendelsen, men detaljerne var der stadig ingen, der kunne huske.<\/p>\n

Eksempelvis hj\u00e6lper Nykredit Autohj\u00e6lp alle parter med de vigtige sp\u00f8rgsm\u00e5l og dokumentationen direkte p\u00e5 skadestedet. Bilejeren kan tilkalde autohj\u00e6lp ved at trykke p\u00e5 en knap, hvor mobilens GPS deler bilens lokation. Billeder af skaden tages med mobilens kamera direkte fra app’en, s\u00e5 dokumentationen straks findes i skadesanmeldelsen. App’en kan guide ejeren p\u00e5 ulykkesstedet, s\u00e5 vedkommende husker at f\u00e5 de korrekte oplysninger fra modparten.<\/p>\n

Kommuner<\/b><\/h3>\n

\"BorgertipFor landets kommuner er der ogs\u00e5 en r\u00e6kke arbejdsgange, der kan effektiviseres med mobile apps. N\u00e5r en borger tidligere ringede eller skrev til kommunen om \u00f8delagte vejskilte, huller i vejen og kn\u00e6kkede fliser, var det en udfordring for kommunens medarbejdere at f\u00e5 klarhed over problemets omfang samt at f\u00e5 den n\u00f8jagtige placering af fx et hul i en landevej. Kommunen brugte derfor mange ressourcer p\u00e5 at sende Vej og Park ud for at dokumentere problemet.<\/p>\n

D\u00e9t potentiale \u00f8jnede landinspekt\u00f8rvirksomheden LE34, der udviklede en mobil app til indberetningerne, der udnytter b\u00e5de kamera- og GPS-funktion. Nu tager borgeren blot et billede af problemet, skriver en kort tekst og sender indberetningen ind via app’en. Kommunen kender nu den n\u00f8jagtige lokation og kan vurdere ud fra billedet, om forholdet kr\u00e6ver udbedring. Du kan l\u00e6se mere om Borgertip-app’en her<\/a>.<\/p>\n

Livredning<\/b><\/h3>\n

Tiden er afg\u00f8rende, n\u00e5r man driver en livredningstjeneste. Alarmcentralen 112 arbejder konstant\u00a0p\u00e5 at reducere udrykningstiden, og her er den mobile app, 112, et vigtigt redskab<\/a>. Nu kan\u00a0ambulancen nemmere finde dig \u2013 ogs\u00e5 selvom du befinder dig ude i en skov. I 112-app’en bliver\u00a0din mobiltelefon\"sas\"s GPS-signal p\u00e5 den m\u00e5de omdannet til et livreddende n\u00f8dblus.<\/p>\n

Flyselskaber<\/b><\/h3>\n

Priserne p\u00e5 flyrejser er presset helt i bund. Derfor er det afg\u00f8rende for flyselskabernes \u00f8konomi, at de kan optimere alle processer omkring rejserne. Selskaberne \u00f8nsker derfor at effektivisere tidsforbruget i forbindelse med check-in, bagageh\u00e5ndtering og boarding. Samtidig skal de helst ikke blive forsinkede i afgangen fra gaten, hvorfor passagererne skal komme til tiden og stige p\u00e5 flyet s\u00e5 hurtigt og effektivt som muligt. Mobile boardingpas, mobile bagagem\u00e6rker, check-in-apps, apps med realtime-flyinformation, apps med kort over lufthavnen, booking-apps mv. har v\u00e6ret med til at g\u00f8re rejsen mere effektiv for flyselskaberne og mere bekvem for den rejsende.<\/p>\n

Hvad med jeres strategi?<\/b><\/h3>\n

Vil du vide mere om mobil strategi? Artiklen her er en del af vores nye “Roadmap til jeres mobil strategi \u2013 en guide til mobil succes i 2015”. Her kan du l\u00e6se vores bud p\u00e5, hvorfor mobile<\/i> er s\u00e5 vigtigt \u2013 og tjekke vores fokuspunkter, der g\u00f8r din virksomheds mobil strategi gennemf\u00f8rt og succesfuld. Gennem 32 sider analyserer vi virksomheder og organisationer og finder ud af,
\nhvad\u00a0der har givet dem succes med deres mobile \u2013 <\/i>fra flyselskaber til fitness-apps.<\/p>\n

Guiden er ganske gratis, og du kan downloade den her<\/a>.<\/b><\/p>\n

\"Mobilstrategi:<\/a><\/p>\n

Vil du vide mere om, hvordan I kan bruge mobile<\/i> til at underst\u00f8tte jeres forretningsm\u00e5l, er du meget velkommen til at kontakte os \u2013 vi gi\u2019r et gratis form\u00f8de. Vi gl\u00e6der os til at h\u00f8re fra dig!<\/p>\n","protected":false},"excerpt":{"rendered":"

Den optimale mobil strategi kan b\u00e5de\u00a0sikre jer st\u00f8rre besparelser og give v\u00e6rdi til jeres brugere og kunder. Artiklen her er 3. del af en serie af 4 artikler, hvor vi zoomer ind p\u00e5 4 afg\u00f8rende forretningsm\u00e5l: styrket brandv\u00e6rdi, \u00f8get salg, st\u00f8rre besparelse og nye forretningsmodeller. Har du ikke l\u00e6st sidste uges indl\u00e6g om,\u00a0hvordan den rigtige…<\/p>\n","protected":false},"author":10,"featured_media":4142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[90,93],"tags":[177,201,176,174,179,178,200],"class_list":["post-4092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-strategi","category-mobil-strategi","tag-app","tag-app-strategi","tag-besparelser","tag-mobile","tag-optimering","tag-selvbetjening","tag-selvbetjeningsapp"],"yoast_head":"\nMobil strategi: Opn\u00e5 besparelser med selvbetjeningsapps<\/title>\n<meta name=\"description\" content=\"Den optimale mobil strategi kan 2 ting: sikre jer st\u00f8rre besparelser og give (stor) v\u00e6rdi til jeres brugere og kunder.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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