“Our cooperation with Mobtimizers has given us pertinent guidance on how to optimize WeShare to the Apple App Store and Google Play Store… Their experiments and A/B testing of different screenshots stressed how important it is to think about optimization already when you make your marketing strategy.”
“Mobtimizers performed market analyses, with A/B testing, optimized our keywords, researched which languages should be localized, and they analyzed the different national interests when it comes to apps of this type. After the first successful phase with a five country localization, we expanded to a total of 12 languages.”
ASO Check List
Increase Your Visibility
With over 2 million apps in both Apple App Store and Google Play Store, keyword and asset optimization greatly increase visibility and downloads.
Tracking and Reporting
Quantitative and qualitative analysis for monthly or quarterly reporting.
Saving time and money, true performance-based ASO relies on creating hypotheses, testing scenarios, and implementing data-driven results.
An effective method to increase app store conversions – we have seen conversion boosts as high as 20% on organic traffic. Mobtimizers can produce video trailers in-house or via our partner Apptamin.
Translation and Localization
Translation and localization can help increase downloads/conversions in various targeted markets worldwide.
In-house vs. Agency ASO
App Store Optimization is an ongoing process, due to continually evolving ranking algorithms and the competitive nature of the app stores. A successful ASO strategy requires consistency, observation, market research, comparative analysis, and frequent reiterations. A dedicated, experienced partner to oversee optimization, implementation, and updates, is key to success.
Key topics covered in ‘Surviving In The App Jungle’
- Brief overview of real client solutions
- Key areas of focus for App Store optimization
- Impact of optimization efforts (ROI, growth and breakeven)